the price of a wedding stylist

So I think this is my most asked question! I can see why, I am not aware of anyone else who charges this way. Well, stylist/designer anyway in the UK. The price of a wedding stylist varies with each supplier. There are some in America, in particular, Sinclair and Moore who charge similarly. I took his training even though he is a florist. As I wanted to learn from someone who charged like me but at a much higher price bracket. I knew it was working for me and my couples but was it scalable as my business and pricing increased.

the price of a wedding stylist
Jade Maguire Photography


I actually decided to package this way on my own though. But why? Well, I was starting to fall out of love with my business already! It had only been a year! Now I knew there was more to this than just styling, don’t get me wrong! But I felt most of my time was spent sending out quotes per item, then a new quote to remove something. Then changing again, adding more, losing bits as the budget changed. An admin lovers dream I am sure! For me, it was sucking the joy out of it all!

As everything was focused on the items and their price the fact they got me styling or designing their day was usually forgotten. It was all about price and I had made it that way! The price of a wedding stylist covers much more than the price of the items.


So confession time! I spent a few months packaging my items up. Styling packages where you picked a theme and got all the styling bits you wanted. I reached out to suppliers to offer flowers, stationery and favours. But again it just wasn’t me! I was doing the opposite to my mission, my values and my passion for event design. I had literally made cookie-cutter packages! Yikes!!!!! I went down hill fast!

So I took some time I looked at my brand again. I looked at what I wanted personally in my future. I looked at why I started my business, what I wanted to offer and be known for! It was none of the above! I then walked through my client journey. I looked at the wedding planning process. I asked my couples and other couples. What do you find stressful? What is hard? What can I change?

It was pretty clear. My items are not what they are buying it is not what they are paying for. Yes, I carefully select them and have some of the most unique, luxury and eco friendly on the market. But I curated them, I spent the time sourcing, testing them.

They are buying me, my design knowledge, my unique style. My precious time, designing, styling amd sourcing items. In a sense the way I packaged my service before they paid for my items and got my time for free! Of course, included in the price but I am sure to most it came across as free. I understood then why I got price shoppers. Why people swapped and changed their items constantly! Why I felt undervalued!

Time for a change

So I changed my services. I charged for the most precious thing we all have, time! It is what I give my clients back with my service, time to enjoy their planning stress-free. No time wasted checking every little item they can afford as their budget changed.

My items come ‘free’ with my services as they are not what couples are paying for. They are paying for my experience, expertise and most importantly my time to design and style their wedding.

Ironically with this package it also freed up my time more. I was doing constant admin and stock checks. I am now given the freedom to get creative and design something that was personal and unique for my couples.

That was always my mission, my goals and always will be. This day is once in a lifetime for most. It should be a reflection of both your personalities. It should tell your love story, share a part of you with all your guest. Create a moment in time for you and your family and friends that you will remember for a lifetime.

That doesn’t come from counting the number of tealights ordered. It doesn’t come from me being restricted with my design based on budget or fear of looking like I am trying to overcharge with all the items I suggest.

For me, great design is in the details. When you are hiring item by item the little details are the ones that go first. It’s restrictive, stressful and joyless! My couples love the freedom and the time it gives them back. It gives them the space to think up unique personal items, decide and have the budget to spend on the extras like linens, glassware and candles.

winter wedding stylist
Caroline Goosey Photography

Frequently asked question!

Are there any restrictions?

Restrictions, so I do have a few. When I send a proposal it is on the understanding the scope of the wedding won’t change much. I charge a flat fee working out time and staff needed for the wedding described. This usually includes travel and expenses when possible. If no venue is booked this will be added after.

Also, for larger items, they are hired out to suppliers and sometimes couples. So these are only if available. If you have your heart set on a certain backdrop mention it when booking as we will let you know if free. We also hold any items we feel we may need for your wedding once the booking is confirmed. So this only affects if pre hired. Which normally hire items are not booked up till a few months before, so only happens on rare occasions.

So no other costs?

I do charge extra for some items. Which are not mine but I source and offer at cost price. Like linens, napkins, crockery and lighting. If ordering on a large scale we do recommend placing the order directly with the supplier though so they can deliver and set up.

But not for me or my items apart from the items mentioned above. Things like candles, bespoke or personalised items and any little one-time use items are not included. These can be sourced by us and bought by couples. Or we offer a shopping service for what I call the design details. We will source, shop and grab all those last-minute key elements to complete the design. This is offered for both styling and design couples.

Are florals included

These are not included but I can recommend florists to suit your style. With my design couples I will work with the florist to come up with the floral design elements. Styling I will work alongside a florist and can recommend if needed. If you just want a few floral elements this can be provided by us. Loose greenery or a few bud vases as extra details. The florals themselves we can source but the cost is not included in any package.

Are signs and stationery included?

I have been asked a few times if this includes on the day stationery. No, it doesn’t. For full design, we work closely with your stationery and design the on the day elements to work with and enhance the design. The stationery items themselves are not included.

We do have a selection of signs. These are standard signs. No personalisation included. But we do have a mix of acrylic and wood signs, table numbers and blank seating charts to add seating cards.

What if my wedding is small?

Normally the answer is it is the same price. We have had a booking as little as 15, pre-covid as well! As this service is best suited for a smaller wedding. Definitely 100 and under, more you will have to source items and have higher staff charges. We do throw in extra items and we can focus more on the little details and go all out with big insulations the smaller the numbers!

However, we have just realised a micro package. Weddings 40 guests and under. Normally we would charge our minimum fee and throw in a few extra items. Maybe lighting or some personalised signs. It also usually means we go all out. We have more time to work our magic so get even more wow factor.

But with covid, we know this isn’t really your choice. Or you may just now love the idea of a micro wedding! So for now, possibly forever. We are offering our styling packages for a crazy price of £849!!!! Say what!!!! This includes all items needed just like our normal package. For 2021 and 2022 weddings only and under 40 guests!

This won’t be like if paying full where we give free personalised signage or go all out as a smaller event. With the price lower you will receive all the items you need like someone booking with normal numbers. Travel and expense cost may apply. Get in contact to find out more!

More questions?

These are My top 5 most frequently asked questions. Head to here for the full FAQ and answers, I am always updating this as new ones come in. Or send us an email and we will answer any questions you may have!

I hope you found the price of a wedding stylist blog useful. If looking at a stylist for your wedding just remember to look for ones you connect with, whose style you love. Value their time and expertise over just the price of the wedding stylist.

More Blogs on My services and products

wedding design and styling

Hi and welcome to the new look blog for Zoey Louise design. Lets chat about my new wedding design and styling packages. I am a Manchester based event designer and stylist for creative couples and brands. Helping style conscious couples and brands tell their story through thoughtful design and styling. I am a Manchester based event designer and stylist but cover worldwide.

This blog is about my new wedding design and styling package.

This blog is all about my new wedding services, who they are for and how they work! As my business has grown my passion for design and working closely with couples to truly showcase their personality and style within their wedding day has grown hugely. I am a true believer in following your passions and living a life you love! So my new packages are my version of this! I am offering packages that make my heart sing, that I know I can give my all to and I know my couples will truly value.

Because of this I will also be offering coordination. Mainly as this is something my couples have asked for (a lot) and I have always said no and recommended. Planning is not my thing, I personally believe there is a big difference between design and planning, but that’s for another blog I suppose! I always had assistants to help on bigger weddings but now I will offer planner assistants. They are planners themselves or have event planning experience and will take on all the logistical sides of the day. Leaving me to be creative and not get bogged down by spreadsheets!!!!  To be fair I am pretty good with a spreadsheet, thank you maths degree! I just don’t enjoy them.

wedding design and styling

Design and styling

This is my most signature package. For my super organised stylish couples looking for support to bring their design ideas together. This is also great for couples who have a great coordinator already, whether that be from their venue or hired themselves.  Most of the time though my couples are just super organised themselves! They know what they want, they have the spreadsheet, the to do lists all sorted. They just need some creative help bringing all their ideas toghter.

This is where I come in. This can be booked form before your venue and I am with you every step of the way. We get to know each other in our monthly meetings and this is how I can then design a perfect day truly reflective of you both. I am there to source all visual suppliers. I am their go to contact leaving you to enjoy the run up to your day. You have access to my styling toolkit, as I like to call it. This all my items that make a great foundation to build your personal design on top. We then get curating unique pieces to enhance the design and make it truly personal to you.

wedding design and styling

Design, styling and full coordination.

This is the all in one! The all inclusive as they say! Me and my planner assistant will help you plan, design and style every inch of your day, weekend or week wedding! This can start from a venue search or whatever stage you are at. Then we are with you every step of the way throughout your journey. We are there to hold your hand as little or as much as you want.

This is perfect for couples looking for the stress free way to planning their wedding. We spend the time getting to know you and what makes you special as a couple. Then we support you to build a dream team of suppliers. You have full control and we are there to guide and support and take over all the finer details you just don’t need to stress about.

A great event is well designed and effortlessly organised and with this package you get both. This is great for blank canvas venues or couples looking for all around support.


The new pick and mix! This is the perfect package for you super organised, creative and usually DIY couples. This package gives you access to my styling toolkit and on the day set up of mine and any other items sourced on the day. You get a design from us but with the focus on our items and any you will supply. I will be the lead designer and design your day but it could be set up by a styling assistant. This is really popular with our DIY couples! It is a great way to have a professionally designed day when you have a lower budget or you just want to do all the creative work yourself. If you are a DIY bride or groom then head over to our new DIY website all about design your own day.

On the day coordination

This is the perfect extra piece of mind. Like with the main package this will be an assistant planner on the day. This is an add on option for my design or styling package. An on the day logistic assistant making sure every detail of the day runs smoothly!

wedding design and styling

Wedding design and styling packages!

You can take a proper look on my services page for the full details. If one of these packages sounds like just what you need then give me a shout I would love to discuss us working together to make some stylish magic happen. If you are a brand or just looking at hosting an event of any sort head to the next blog for the details.

table design and styling

Hi and welcome to the new look blog for Zoey Louise design. I am a Manchester-based event designer and stylist for creative couples and brands. Helping style-conscious couples and brands tell their story through thoughtful design and styling. I am a Manchester based designer and stylist but cover worldwide.

My mission is to help couples and brands authentically tell their story through design.

Eeeek! I love my new branding! Brand goals or what!!!!! I would love to hear your thoughts so leave me a comment below!

As you will know if you follow me anywhere else. My former name was bespoke events and styling. I never liked the name, I rushed to pick it and but little thought into it except that I wanted the word bespoke. Because I was, and still am, passionate about weddings or any event being personal and showcasing your authentic style!

Picking this new name was sooo hard! I just couldn’t decide! I kept going back to my name though! So, there you have it! Zoey Louise design it is! I honestly love it! Not sure Louise did trying to work with a Z and L with script font!

Now, this has been a long time coming. I have never really liked my branding and it was always a do for now sort of thing. If I am grateful for one thing in lockdown it has been the creative space to really nail my branding.

It’s funny as for me design is about creatively showing your personality in whatever it is you are designing. Telling yours or a story. I tell this to the couples and brands I work with! Here I am with cringeworthy branding and really not living by my own beliefs.

I am a control freak and it took me a while to pick someone, trust someone to do my brand how I want. Louise from fleurir online has been amazing! She got me straight away, got my ideal clients and understood my waffles, which is a hard task in itself! So here is my brand board, so gorgeous!

So, with the new brand come a small change in path. I have come to realise my passion is in the design and style of the wedding. I actually find it really hard to drop items off and walk away, weird I know but I just want to make sure they are placing and using them right! So going forward no more hire items only deign and styling. We will be offering coordination. This will be from one of my planning assistants though! As I know my strengths and timelines, spread sheets and not it! Well, a little lie, I can make a killer spreadsheet and excel sheet! Glad my maths degree comes in handy now and then! I just do not get the joy out of doing them.

Go check it out!

The next blog will break down all my packages and how they work. I hope they are more streamlined and have been put together to make the planning process for couples as easy as possible. Also, I have a new website for all my DIY couples. I get so many requests asking about how to’s I thought a new venture/page made sense. Go check The event design toolkit out.

This blog is going to be more lifestyle. Sharing design hints and tips from all aspects of life. More about me, what I am up to. Lot’s of behind the scenes when weddings are back up and running! Also, for my brands following me there will be some business talk! Business is a big part of my lifestyle so would be unnatural to not share more of me and my life without the business chat. If you are a modern couple or brand and looking for help bringing toghter your next event then give me a shout. I love to chat all things design and always happy to jump on a call!